Harcourts La Jolla

7938 Ivanhoe Ave
La Jolla, CA 92037

BrokerBRE# 01940952


Direct | 951-265-7415

CalBRE# 01974880


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About Me


After a successful corporate career representing multi-million dollar government defense contracts in San Diego, CA, Brian M. Francis made a career transition into residential real estate sales and investments in order to get closer to his passion, helping others build wealth through real estate assets. 


Brian spent his first three years in the real estate industry working on one of the top real estate teams in La Jolla, CA, helping build that team into the #5 spot in production volume for Harcourts USA in 2017 and in the top 20 real estate teams in San Diego County.

In 2018, Brian launched the Brian Sells Coastal Realty Group after he and his family relocated to the beautiful community of Aviara in Carlsbad, CA. Brian serves clients across the county of San Diego at all price points. He is known for his great attention to detail, excellent communication skills, determination, and his resourceful approach to business.


Brian specializes in residential home sales and marketing, with a significant focus on technology and the role it plays in achieving outstanding results for his clients. An important differentiating factor he is able to offer his clients is he is a fully accredited Harcourts Auction Agent. Not only can he manage the traditional listing process, he also offers the Luxury Auction Platform as an option when selling your home, a process that is setting new records for real estate success in Southern California. Advanced marketing, negotiation, and effective communication are just some of his core competencies.


Don’t let his boyish good looks fool you, Brian has been identified as an “agent to watch” within the Southern California real estate market, achieving the Rising Star of the Year Award with Harcourts and a Top Agent for Client Satisfaction, just look at his numerous 5-Star online reviews. Brian understands the nuances of San Diego real estate from everyday homes to luxury properties and everything in between. His clients best interest are always at the forefront of his values and business practices.

“Trust, communication, and results are my commitments to you. Whether you're looking to buy, sell, or invest in Southern California Real Estate, I look forward to helping you procure the best opportunities in the market. Call me today.”

- Brian